Each year, some of us from the Grand Canyon Whitewater office get to participate in the America Outdoors' Confluence. This year it will be held in Albuquerque, NM. America Outdoors is a trade association for outfitters like us who provide outdoor recreation such as whitewater rafting, kayaking, horseback riding, bike tours, and fishing trips. America Outdoors Association is an invaluable resource to companies like ourselves.
Photo: Grand Canyon Whitewater manager, Bill (middle), enjoys the ice cream social at America Outdoors Confluence 2012.
The Confluence happens each year in December and is an excellent learning tool. We spend 3 days attending seminars and meetings on marketing, risk management, sales and much more. There is also the trade show which is always a lot of fun. That's where we buy new camping or rafting gear for the upcoming season as well as mugs, logo shirts, and whatever other swag!
We also have social events throughout the Confluence. This year we even have a square dance lesson one evening! Should be interesting!
Photo: Vendor booths at the America Outdoors Confluence 2012